What kind of media institution might distribute your media product and why?
Part 1
Part 2
As my magazine is much like 'Kerrang!' in terms of content, audience and genre, I think my magazine ('Sound') would also be published by the likes of Bauer Media. The magazines this company already publishes are all popular, and can be found in your basic high-street stores. Bauer Media uses Television, radio and the internet to advertise, so this is how the advertising for my product will also happen.
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